The PR is the first point of contact at the Armenian Caritas (AC) office for all press and PR enquiries. He/she helps to form the public image that is required for AC and maintain that image with all parties concerned. This position is critical to effectively establishing, enhancing and protecting AC’s image and to creating positive attitudes toward AC’s activities through publications and other media. Public Relations Officer is responsible to the Executive Director and will be a member of Executive Staff.

TITLE: Public relations officer
Start date: September, 2013
LOCATION: Gyumri, Armenia

JOB DESCRIPTION: The PR is the first point of contact at the Armenian Caritas (AC) office for all press and PR enquiries. He/she helps to form the public image that is required for AC and maintain that image with all parties concerned. This position is critical to effectively establishing, enhancing and protecting AC’s image and to creating positive attitudes toward AC’s activities through publications and other media. Public Relations Officer is responsible to the Executive Director and will be a member of Executive Staff.

JOB RESPONSIBILITIES:
• Generating the awareness about Armenian Caritas.
• Developing and executing comprehensive PR plans for the organization.
• Research, write, edit and manage press releases, announcements, articles, case studies, media alerts and corresponding materials/fact sheets.
• Recommending and implementing proper strategy and tactics for press/analysts.
• Responding to the media requests for information on a daily basis.
• Planning, developing, and implementing public relations activities.
• Communicating public relations goals, plans and results internally and externally as required.
• Implementing press reviews and clipping of the organization related media coverage.
• Collecting information on the other organizations and creating the contact database.
• Maintaining of communication online platforms of the organization.
• Organizing the events.
• Supervising the external PR resources by providing strategic guidance.
• Developing and executing media plans that maximize AC’s positive visibility.
• Identifying new opportunities, challenges, special PR needs specific to areas of responsibility.
• Managing the creation and the distribution of the Organization’s Publications.
• Assisting in development of AC membership and volunteerism.
• Serving as a point of contact for information concerning the activities of the office.

REQUIRED QUALIFICATIONS:
– Diploma or degree in Communications, Public Relations or Journalism related field;
– At least 3 years of work experience in Public Relations or other applicable field;
– Excellent verbal and written communication skills in Armenian and English;
– Proficient in MS Office, Graphic design programs and online communications;
– Knowledge of basics of photography and ability to take photos.

APPLICATION PROCEDURES: To apply, please send your CV along with a cover letter to caritas@cararm.am indicating “Public relations officer” in the subject line of your message or submit to the Armenian Caritas head-office at 8 H. Sargsyan St., 3 side-street, 3118, Gyumri, Armenia. Please note that only shortlisted candidates will be invited for an interview.

APPLICATION DEADLINE: 10 July, 2013